Friday 15 July 2011

X-Game Racing comes to the Masses …and Reality TV

Todd Lassa on July 14 2011 3:30 PM



Think you can Formula Drift with Vaughn Gittin, Jr.? RallyCross with Tanner Foust or Ken Block? Off Road Race with Brian Deegan? Put your video where your mouth is, and you could get a chance to do this on reality TV.

Ford Motor Company Thursday announced Octane Academy, an online contest that encourages X-Game fans 18 years old and up to send in a video describing why you want to drift a Mustang or rally a Fiesta or Raptor. Contestants will get a chance to join one of four “fantasy” camps with Fords’ X-Game competitors, and win valuable prizes, as they used to say on ‘60s TV game shows.

Don’t do any crazy driving for your video. This is a casting call, and Ford is interested in contestants who can show “personality.” In other words, be good TV, and save the fast and furious driving for the fantasy camp. The broad hint given at Thursday’s announcement here is that this is the premise of a new reality television show.

Deegan says he “wants to see a character” in the videos he screens for his fantasy camp. Gittin, who also appeared at the Ford press conference, says he wants to see contestants willing to do whatever it takes to get a shot at X-Game-style driving/racing. Think more “Survivor” and the grunt work that goes with the glamour, not so much “American Idol.”

The contest is open to “all enthusiasts of action and adventure and all levels of skill and ability,” and Octane Academy accepts video submissions beginning immediately. The four camps, each hosted by one of the four X-Game athletes, last over the course of the year, and contestants compete in “a battery off creative challenges and daunting dares over one long weekend.”

Source: Ford

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